eCommerce has almost invaded the retail industry by storm. With so many people have across to smartphones, the internet, and other services, shopping for retail products has become all the more convenient.
Since the last decade, there has been an innumerable surge in the development of eCommerce platforms. And, Magento being the first and foremost choice of platform for enterprises to start a feature-rich and interactive eCommerce website.
Concerning the same, there are a plethora of Magento eCommerce development trends in 2021 that you need to look for. There are profit-driven technologies and examples available for Magento store owners to implement much-needed changes in their existing store. And, serve the purpose of meeting varied customers requirements while remaining competitive.
5 Magento Development Trends to Watch Out
1. Voice Search
Did you know the fact that 20% of eCommerce shoppers use their voice-enabled feature on the device to shop?
See, that’s the reality of changing trends in the way people shop at eCommerce stores.
Voice Search on Magento stores has become increasingly popular since 2020 and continues to improve customer’s shopping experience.
In a study by Gartner, it has been revealed that by the end of 2021, 30% of shoppers will start adopting voice search features to find relatable products and shop wisely.
Thus, you can think of integrating such smart search and shopping technology in the Magento store to enhance sales patterns.
2. Artificial Intelligence & Chatbot
AI and Chatbot have revolutionized eCommerce operations to an optimum extent. The technologies have enabled the functionalities of personalized product recommendations, understanding customer’s buying behavior, product browsing, and more to improve product offering and decision making skills.
A subset of AI, Chatbot further embraces Magento or any other eCommerce platform to bring a smart customer service experience. In reality, Chatbot takes care of 85% of the total customer interactions and improves user’s experience in terms of the quick answer of queries and 24x7 available assistance.
Thus, you have an opportunity to add the profit-driven virtues of Artificial Intelligence and Chatbot in your Magento store to do the following:
Better resolve customer issues
Meet diverse requirements
Stay available for customers all the time
Offer personalised shopping experienced
3. Augmented Reality
One of the elements of result-oriented Magento development services is implementing the feature of Augmented Reality (AR).
It is one of the monumental and cutting-edge Magento eCommerce development trends in 2021. AR undoubtedly enhances the customer experience by allowing them to virtually try on products and see how they look. And, that too without stepping into the physical retail store.
By implementing AR virtues in your website or app, you take the eCommerce business to a whole new level.
4. Live Streaming
In 2021, there is nothing like the true importance of live interactions with potential customers, creating an impression, and compel them to buy from you.
This trend can be easily integrated with the Magento store allowing retailers to interact with customers through live streaming sessions on social media. Doing this will help to grab the eyeballs of customers using audiovisual interactions on a wide-scale platform covering millions of people around.
5. Magento PWA
Progressive Web App (PWA) is a whole new trend for Magento owners to develop an intuitive application easily accessible on multiple platforms and devices. This kind of app offers a native-like experience and is easy to install on any device and carries a light in weight stature.
The primary reason to follow the Magento PWA trend is to spread your reach of business across millions of customers using different gadgets and OS. The idea is to scale up your enterprise’s offering and increase the chances of sales and return on investment. More and more businesses are developing Magento PWA nowadays.
Final Note
The eCommerce trends will never be the same all time. Every now and then, a new trend comes to bring a growth opportunity and an option to make your business scalable. In relation to your online retail platform, follow the business-driven Magento eCommerce development trends in 2021. Get more information on this by reaching OrangeMantra.in, which is a leading software development company with years of expertise and success rate.